The Indian electric two-wheeler market is booming. With rising fuel prices, government incentives, and a growing awareness of eco-friendly mobility, more people are considering EVs as their next ride. Among the upcoming launches, the eblu Feo is generating serious buzz. Expected to arrive in December 2025 with an estimated price of around ₹99,999 (ex-showroom), this scooter could be a game-changer in the affordable EV segment.
In this article, we will explore everything about the eblu Feo – expected features, design highlights, battery performance, range, charging, price expectations, and how it may compete with other electric scooters in India.
Who is Behind eblu?
Before diving into the Feo, let’s look at the brand itself. eblu is an electric mobility brand under Godawari Electric Motors, an Indian company focused on developing sustainable vehicles for urban and semi-urban needs. The company has already been active in the electric e-rickshaw and cargo vehicle market, and now it is expanding into personal electric two-wheelers.
The eblu Feo will be the company’s first electric scooter for the Indian consumer market, making this launch even more significant.
eblu Feo – Quick Facts (Expected)
- Expected Launch Date: December 2025
- Estimated Price: ₹99,999 (ex-showroom)
- Vehicle Type: Electric scooter (premium commuter segment)
- Target Audience: Urban commuters, college students, office goers, eco-conscious families
- Competition: Ola S1 Air, TVS iQube, Bajaj Chetak, Ather Rizta (entry variant), Hero Vida V1
The sub-₹1 lakh pricing is crucial because it makes the Feo competitive and accessible. Many leading EV scooters in India still hover above ₹1.1–1.3 lakh, making affordability a barrier.
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Design and Styling
While the official design has not yet been revealed, eblu is expected to go for a modern, youthful, and practical scooter design that appeals to city riders. Based on teaser leaks and industry reports, we can expect:
- LED Headlamps & DRLs: For better efficiency and a premium look.
- Digital Instrument Cluster: With battery percentage, range display, speedometer, and smartphone connectivity.
- Compact, Lightweight Frame: Ensuring easy manoeuvrability in congested traffic.
- Multiple Colour Options: Targeting younger buyers with bold shades and premium finishes.
- Practical Storage: Under-seat boot space and front hooks for daily commuting convenience.
The Feo is expected to carry a balance of sporty and practical design, similar to what we’ve seen with Ola and Ather scooters.
Battery and Range – What to Expect
For EV buyers, the battery pack and range are the most important factors. While the official specifications are not yet confirmed, early leaks suggest:
- Battery Type: Lithium-ion, removable or fixed pack (likely 2.5–3 kWh capacity).
- Expected Range: 100–120 km per charge in standard riding conditions.
- Top Speed: Between 70–80 km/h (urban commuter friendly).
- Motor Power: 2–3 kW peak power motor, offering brisk acceleration for city use.
This places the eblu Feo in the mid-range EV scooter segment, capable of handling both daily city commutes and occasional longer trips.
Charging Options
Charging convenience is critical in India’s EV ecosystem. The Feo is expected to offer:
- Standard Charger: 4–5 hours charging time at home via a 5A socket.
- Fast Charging (Optional): 0–80% charge in about 1.5–2 hours.
- Portable Charging Option: If the battery is removable, it can be charged indoors for those without dedicated parking spots.
This flexibility will make the Feo attractive to buyers living in apartments and smaller cities where charging infrastructure is still developing.
Expected Features
Buyers today expect more than just an electric motor; they want smart features. The eblu Feo is likely to include:
- Smartphone Connectivity: Bluetooth integration for call/SMS alerts and navigation.
- Ride Modes: Eco, Normal, and Sport modes to balance speed and efficiency.
- Regenerative Braking: To recover energy while braking.
- Reverse Mode: For easy parking manoeuvres.
- Anti-theft Alerts: Integrated GPS-based security features.
- Alloy Wheels & Tubeless Tyres: Standard for modern scooters.
- Front Disc Brake: Combined braking system (CBS) or ABS for safety.
With these inclusions, the Feo would compete strongly against established EV brands.
Price Expectation – Why ₹99,999 Matters
The estimated launch price of ₹99,999 makes the Feo an exciting prospect. Here’s why:
- Mass-Market Accessibility: It stays within the psychological barrier of ₹1 lakh, making it affordable for first-time EV buyers.
- Government Subsidies: Under FAME-II or state EV incentives, the on-road price could drop further by ₹7,000–₹20,000 depending on location.
- Competitive Advantage: Ola, Ather, TVS, and Hero EVs are priced slightly higher, giving Feo a cost edge.
This pricing could make the Feo one of the most budget-friendly EVs with premium features in India.
Competition Check – How Feo Stacks Up
- Ola S1 Air: Starts around ₹1.05 lakh, higher pricing but more brand presence.
- TVS iQube: Priced at ₹1.10 lakh+, with solid reliability and after-sales.
- Bajaj Chetak: Premium feel, but higher cost at ₹1.20 lakh+.
- Ather Rizta: Modern and feature-rich, but significantly above ₹1.3 lakh.
- Hero Vida V1: Similar performance, but slightly higher price band.
If the Feo launches at ₹99,999, it will undercut all major rivals while still offering a competitive range and features.
Why December 2025 Launch is Strategic
Launching in December 2025 makes sense for eblu because:
- Festive Season Momentum: Diwali and year-end sales often push two-wheeler demand higher.
- Growing EV Awareness: By late 2025, charging infrastructure will have expanded further in Tier-1 and Tier-2 cities.
- Government Policy Support: India’s EV roadmap strongly favours affordable electric two-wheelers with subsidies.
Thus, the timing could help eblu Feo capture early demand in the new year.
Challenges for eblu Feo
While excitement is high, some challenges remain:
- After-Sales Network: Competing with giants like Bajaj, Hero, and TVS won’t be easy without a strong dealership/service setup.
- Battery Reliability: Customers will expect long-lasting, safe battery performance.
- Brand Trust: As a relatively new player in the consumer scooter market, eblu must earn credibility.
- Competition Pressure: Established brands may cut prices or offer aggressive financing.
How eblu addresses these challenges will determine the Feo’s long-term success.
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Why eblu Feo Could Be a Game-Changer
Despite challenges, the Feo has several strong points that could make it a hit:
- Affordable pricing under ₹1 lakh.
- Practical range for city riders (100+ km).
- Smart features at a budget price.
- Compact, modern design appealing to youth.
- Eco-friendly with zero tailpipe emissions.
If executed well, the Feo could become the “value-for-money EV scooter” that India’s mass market has been waiting for.
Conclusion
The upcoming eblu Feo, expected to launch in December 2025 at an estimated price of ₹99,999, is shaping up to be one of the most exciting electric scooter releases in India. With its practical range, attractive price point, and modern features, it promises to bring EV ownership within reach for thousands of buyers who want to switch from petrol to electric.
If eblu delivers on its promises and ensures strong after-sales service, the Feo could carve a solid niche in India’s crowded EV scooter market. For urban riders, college-goers, and eco-conscious families, this scooter might just become the smartest purchase of 2025.
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